Campaigns and Creatives

Everything about your campaigns and creative assets - both acquisition and retention, from email to direct mail to social and more.

How to Upload Creatives
If you either choose to not use Drag and Drop Creative Builder or have emails already created outside of the platform, you can upload creatives (in the form...
Fri, 11 Oct, 2019 at 4:29 PM
How to Test your Email Marketing Campaigns
Your subject line is the first thing your customers see in their inbox, and a carefully crafted one can substantially increase both open rates and your bott...
Fri, 11 Oct, 2019 at 4:32 PM
Setting Up Your A/B Test
BuyerGenomics allows for a wide variety of testing for your email campaigns. You can control the type of test, email rollout, win criteria, and even sample ...
Fri, 11 Oct, 2019 at 4:35 PM
5 Best Practices for Designing Your Email Marketing Campaign
It’s no secret that email is an extremely powerful marketing tool. In fact, email marketing and automation continue to be the most dominant marketing channe...
Wed, 11 Sep, 2019 at 2:39 PM
Building Emails Using Your Templates
Templates are an easy way to design your creative marketing content very quickly. Particularly, they allow you to easily create new email messages that keep...
Fri, 11 Oct, 2019 at 4:45 PM
AutoPilot vs. Scheduled
There are two different types of campaigns marketers typically use: scheduled (i.e., those on a marketing calendar) and automated (triggered, recurring, or ...
Fri, 11 Oct, 2019 at 4:48 PM
Drag & Drop Creative Builder
The Drag & Drop Creative Builder is a simple, swift way to utilize common creative elements that build unique and on-brand emails in a matter of minutes...
Fri, 11 Oct, 2019 at 4:51 PM
Window Shopping
Window shopping is a powerful tool that tracks real-time customer behavior on your website in order to calculate the intent of each visitor. BuyerGenomics t...
Thu, 10 Oct, 2019 at 6:25 PM
Custom AutoPilot Actions
Your brand and your customers are unique, and there are times where you need to interact with, and market to, your customers in unique ways. Flagship produc...
Wed, 20 Nov, 2019 at 5:01 PM
Channel X-Ray
The BuyerGenomics Universal Touch System automatically collects data on user’s on-site behavior. This includes where they came from and the campaign/creativ...
Tue, 12 Nov, 2019 at 2:17 PM