BuyerGenomics
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Knowledge base
General
FAQ
0
Getting Started
0
Predictive Marketing
Predictive Marketing
2
Buyer Lifecycle & AutoPilot
The Buyer Lifecycle
Targeting and Segmentation
Machine-Intelligent Segmentation
2
How To Find Your MVBs
Create a Segment
Omni-Channel Targeting
4
How to Generate Look-alike Targets
Create Direct Mail Targets
Creating Personalized Email Targets
Opportunity Radar
Custom Segments
6
Segment Options
Exporting Customer and Prospect Data
Creating Custom Segments
AND vs OR vs AND NOT
Understanding Your Data Fields
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Buyer Lifecycle
0
Helpful Articles
Your Data and BuyerGenomics
6
Ingesting Transaction Data into BuyerGenomics
SuperMatch Algorithm
Customer Data
Data Dictionary
Data Ingestion Analytics
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Universal Touch System
1
Universal Touch System - JavaScript API
Reporting and Analytics
8
Customer Intelligence Dashboard
Sales Analytics
Crosstab Engine
RFM (Recency, Frequency, Monetary Value)
Best Sellers
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Product Updates
Release Announcements
21
November 2019: Custom Events & AutoPilot Actions
August 2019: Window Shopper & Email Builder
May 2019: Prospect Activation and Subscription Management Tools
April 2019: Opportunity Radar
March 2019: AutoPilot Conversations
View all 21
Clusters and Demographics
Clusters
4
Clusters
Life Stage Groups
Mega Clusters
Opportunity Analysis
Campaigns, Creatives, and AutoPilot
AutoPilot
8
Best Practice: Trial Buyer Conversion
Best Practice: Abandoned Cart Rescue
AutoPilot vs. Scheduled
Window Shopping
Custom AutoPilot Actions
View all 8
Creatives
4
How to Upload Creatives
Building Emails Using Your Templates
Drag & Drop Creative Builder
Dynamic Lookup Tables
Campaigns
4
How to Test your Email Marketing Campaigns
Setting Up Your A/B Test
5 Best Practices for Designing Your Email Marketing Campaign
Campaign Queue
Reporting
3
Channel X-Ray
Campaign X-Ray
Campaign Dashboard
Email Configuration
2
Custom Sending Domains
DMARC Records & Configuration